Francis: In The Office and On The Street

Francis Delapena hoped to work in the BMX industry after getting bored doing work for a design start-up. “My heart wasn’t in it,” he says. “If you’re not excited on the work that you’re doing, then you’re not going to produce good work.”
Now Delapena, 28, works for Odyssey BMX managing websites and creating videos.


Though it’s developed into a Frankenbike, Delapena still has his first bike, a blue Huffy Hyper Force that he bought from a Target in Walnut Creek, Calif when he was 11.

Delapena didn’t realize his first bicycle was a BMX bike. About a year after he got it though, he watched the X Games on TV. “I was like, ‘Whoa, these guys are doing tricks on bikes that kinda look like mine.’ And at that point I was like, ‘I want to learn how to do all that stuff.”

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  1. Heidi
    Posted July 10, 2012 at 2:24 pm | Permalink

    Such a clean, well made and complete look at who this guy is, what he does and how it all ties to bikes. You make ‘normal’ people fascinating. Great work.

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